I’m Poonam Pal, a Senior Funnel Content & UX Copy Strategist with over 9 years of experience crafting conversion-focused messaging for funnels, landing pages, and multi-step customer journeys.

I specialize in translating complex offers into clear, persuasive narratives that guide users from awareness to action with confidence and trust.

Skillsets

High-Converting Funnel Copy

UX Content Strategy

Funnel Messaging Frameworks

Email Sequences & Nurture Copy

Storytelling for Conversions

Role

Senior Funnel Content & UX Copy Strategist

Years of Experience

9 years

About me

With nearly a decade of experience in funnel content strategy, I’ve worked with businesses across the US, UK, Australia, and India to refine their messaging and improve funnel performance. My approach starts with understanding the audience their motivations, objections, and decision triggers and then building copy that speaks directly to those needs.

I focus on clarity over cleverness and strategy over hype. Every headline, section, and call-to-action is intentionally crafted to guide users smoothly through the funnel journey while reinforcing trust and authority.

If you’re looking to improve funnel clarity, strengthen your offer messaging, and convert more right-fit clients, I help create content systems that perform consistently and scale effectively.

Achievements

  • Developed high-converting funnel copy that improved lead-to-sale conversion rates

  • Created complete funnel messaging frameworks for agencies and service brands

  • Optimized landing pages and sales pages for clarity, trust, and engagement

  • Built email nurture sequences that increased response and booking rates

  • Refined brand voice and positioning for long-term consistency

  • Collaborated closely with designers and strategists to deliver cohesive funnel experiences

Education

  • Bachelor’s Degree in Media Studies

  • Advanced Training in Copywriting, UX Writing & Conversion Psychology

Design That Speaks. Experiences That Matter.

A perfect balance of aesthetics, usability, and functionality.

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Testimonials

Trusted By Clients Worldwide

Transforming Ideas Into Beautiful, Functional Digital Designs

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Melissa Carter

Agency Founder

★★★★★ 5.0

Poonam transformed our funnel messaging with clear, persuasive copy that spoke directly to our audience’s needs. Her strategic approach significantly improved engagement and boosted our conversions.

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Rohit Malhotra

SaaS Product Manager

★★★★★ 5.0

We struggled with explaining our offer clearly, but Poonam simplified everything with sharp UX-focused content. The new flow feels intuitive and has reduced drop-offs across key funnel sections. Outstanding work.

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Jessica Lee

Growth Consultant

★★★★★ 5.0

Poonam crafted our entire email nurture sequence, and the results were immediate—higher replies, more bookings, and stronger customer trust. Her storytelling and understanding of user psychology are exceptional.

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Samir Gupta

Marketing Director

★★★★★ 5.0

Poonam built a complete messaging framework for our funnel, giving us clarity and consistency across every touchpoint. Her copy feels natural, strategic, and perfectly aligned with our brand voice. Highly recommended.

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